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NEWS

Emma, the AI-created 'influencer' that accompanies you on your travels and other novelties to make the most of November

Updated

From Germany to Ronda, passing through Northern Ireland, we travel the planet in search of different proposals for your next getaway

Emma, the 'influencer' created by AI to promote Germany.
Emma, the 'influencer' created by AI to promote Germany.ONAT

From an author's olive oil mill designed by Phillipe Starck to an influencer created with artificial intelligence that guides you through Germany, the novelties for travel souls looking to enjoy a getaway in November are endless. We discover some.

The 'influencer' that takes you to Germany

Her name is Emma, she is from Berlin and has been created with artificial intelligence (AI) to promote an entire country, Germany. This is the first project of its kind launched by the National Tourism Office of the state (ONAT), which believes that the innovative digital ambassador will be able to inspire potential travelers 24 hours a day in cyberspace. The idea is that this open-minded young woman, a fan of technology and travel, will encourage tourists to experience all kinds of adventures in Germany. Just tell her your plans and she will guide you. Additionally, she will not only provide information but also act as a personalized travel companion, creating itineraries tailored to the individual interests of users.

Helsinki, the most sustainable on the planet

It has successfully passed more than 70 international indicators showing the level of sustainability of a city. We are talking about the number one on the planet: Helsinki, the Finnish capital. This is determined by the latest report from the Global Destination Sustainability (GDS) Index, which reviews over 100 cities worldwide each year. In the previous edition, the Nordic city ranked fourth, but has now reached the top spot thanks to its intense efforts to think green.

The world's first designer olive oil mill

The latest plan to make the most of November (and beyond) takes us to Ronda, the beautiful Malaga city that inspired romantic authors and many other figures like Ernest Hemingway and Orson Welles, who is buried there. It is now also the setting for the world's first author's olive oil mill, designed by Philippe Starck. It is a unique and immersive place, with an olive press, a museum, and a restaurant, celebrating the magic of olive oil. The internationally renowned French designer known for his visionary creativity wanted to reflect in LA Almazara the passion and respect for the tradition, culture, and nature of Andalusia in his new work.

New peace museum in Northern Ireland

Bogside, the working-class neighborhood that extends on the other side of the wall of the city of Derry, in Northern Ireland, was the scene of some of the bloodiest battles of the conflict between nationalists and unionists. That is why the Peacemakers Museum has just opened its doors there, a space to recognize the years of seeking peace and the people who fought for dialogue despite everything. A place to learn about the lives of the bogsiders between 1972 and 2007.